02 March 2017, 00:57




The Ministry of Foreign Affairs of Turkmenistan launches PR campaign of 2017 Asian Games in international mass media, sport and diplomatic circles

06.01.2017

For informational promotion of V Asian Indoor and Martial Arts Games in September of this year, the Ministry of Foreign Affairs of Turkmenistan together with other government organizations developed Action Plan aimed at broad familiarization of the world community with the present of our country, its achievements and successes as well as 2017 Asian Games.

Cooperation with such popular TV channels as «Euronews», Chinese CCTV, Russia 24 is stipulated for realization of programme measures. It is suggested to include topical video, advertisements, special reports and TV shows dedicated to 2017 Asian Games into time-table of these channels.

Active involvement of web resources of national electronic media, international Olympic committees and sport federations as well as opportunities of social networks is planned.

Great importance in comprehensive coverage of Asian Games is given to presentations, the series of which is planned to demonstrate during such large events as Asian Winter Olympics in Sapporo (Japan) in February, International Winter University Games in Alamaty (Kazakhstan) in January – February, Islamic Sport Games in Baku (Azerbaijan) in July and other.

Organizations of exhibitions and presentations dedicated to Asian Games in headquarters of the UN in New York and Geneva are in the same row.

Other articles of the Action Plan stipulate organization of conferences, media forums and briefings in Turkmenistan and abroad as well as preparation and publishing of special issues of magazines and other printing media dedicated to 2017 Asian Games.