The “Panbarhat” stores are always lively, but on the eve of International Women’s Day, a special atmosphere fills the space. In search of a luxurious gift, men and women come here to purchase a length of noble panne velvet fabric. Having become a recognized synonym for elegance, this textile turns a visit to the brand’s boutique into an immersion in the world of Eastern aesthetics.

What makes the experience especially valuable is that customers are greeted not merely by sales assistants, but by true experts. The women who work here know the history behind every swirl of the fabric. They can explain the meaning of ancient patterns—from the classic “Gadym goçak güli” to the refined “Pişme güli,” showcase sparkling “Gaşly” pieces adorned with rhinestones, and advise which ornament is most fashionable this season.

According to the store employees, despite the wide variety of colors available, deep red and rich burgundy remain the perennial favorites in our country.

The high-quality fabric is produced at the Ashgabat Panbarhat Factory, which has been operating since 2008. The enterprise manufactures a wide range of fabrics and finished products, including elegant capes, shawls, and scarves. The entire production cycle—from processing delicate raw silk to the final embossing of the pile—takes place using advanced equipment. The airy design on the finest chiffon base and the impeccable quality of 100% silk in every meter of fabric make the factory’s products truly unique.

An exclusive fabric called “Atly panbarhat” has been released specially for 2026, which is being celebrated in our country under the motto “Independent Neutral Turkmenistan – the Homeland of Purposeful Winged Horses”. Its design reflects the symbol of the year—the legendary Akhal-Teke horse.

The Ministry of Textile Industry of Turkmenistan is actively developing online sales, making the process of choosing fabric easy and modern.

For customers’ convenience, the website features a range of products distinguished by environmental sustainability and high quality. The selected fabric lengths or accessories can be purchased in elegant gift boxes and exclusive handbags bearing national symbols. Such a gesture of attention will make an ideal gift for any woman, as Turkmen panne velvet is a noble fabric that has gained wide recognition both domestically and internationally.